Benoit the designer, Rachel the graphic artist and Carine the PR Officer. That’s Ibride’s team. Their strength is based on this triangular partnership which combines complicity and competence with emulation. Their studio is located in a remote rural area, surrounded by swamps and forests. Their artistic world is clearly inspired by the feeling of freedom that radiates from this environment.
For Ibride Team, it is necessary to have a complete and utter mental image of the object in order to modify its usual function. Before designing an object, they imagine a second life or purpose for it. They try to imbue objects with a personality, to create objects that reflects human feelings. They like to design items which override their purpose to become a part of your family life.
Ibride’s present collection draw its inspiration from a disturbing world where humans morphs into animals, where you cannot judge a raven on its coat. For instance, the “pet furnitures” collection includes consoles which metamorphose into elegant ostriches. Ibride trays can be converted into paintings as they are adorned with portraits of half-human and half-animal creatures.
And even more original, a set of bowls can also be a modern and trendy Ming vase. Ibride objects are a meaningful way to revive home decoration and outshine traditional accessories. Imagine your modern table with this set of bowls. So elegant and gracious lines!
They look like the sort of old-fashioned oil paintings in rococo frames that adorn the walls of long, ornately-decorated corridors of sinister castles or haunted houses in horror films. But the use of animals gives them an original if slightly surreal twist, and I can’t help being a bit mesmerised by them.
Designed to be displayed as a statement piece of wall art rather than used to dish up biscuits and tea, each one comes with a wall hanging fixture on the reverse.